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How to grow your business with Pinterest

Written By Mike Ntobi on Monday, January 07, 2013 | 11:17 AM

how-to-use-pinterest-to-market-your-business
If you’re currently making a marketing strategy, you probably made a room for social media marketing. Pinterest is one of the social media sites responsible for driving traffic and building a certain level of trust for your brand identity.
Pinterest is a social media website that allows you to share anything interesting on the internet. What matters is the techniques that you’re going to use to increase your business using this social media channel.
Here are some points that you need to put into consideration if you want your website to start generating revenue by using Pinterest:

Create potential customers:

If you want to attract potential customers, then you need to share great stuffs on your ‘pinboard’.  In return, users  re-pin these interesting stuff and follow you as well. That way you’ll be reaching out with potential customers by providing them with useful information to suit their needs.

Keep updating your pinboard:

After setting up your own social media account, you’ll then need tons of patience waiting for followers to come. Once they begin following you then you’ve done the first part. You must then update your pin-board because no one loves abandoned accounts.

Connect Pinterest with your website:

It won’t kill anybody if you share some of your links on some of the attractive content posted on your pin-board to generate some traffic from this social media channel. Just be careful to choose a landing page with a good picture. Make sure that you have a good graphic designer to create images that will attract followers to your website.

Keep your pinboard simple:

Don’t add random pins continuously on your pin-board that are not related.  Keep it clean and simple.  Also don’t put so many links pointing to your website so it won’t look spammy.
Working on your social media marketing campaign is time consuming but eventually it’s all worth it. Most of small businesses ignore such techniques but what they don’t know is that internet marketing is the key to generate more revenue and to grow their business.
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